Volume 15 (2023-2024)
Volume 14 (2022)
Volume 13 (2021)
Volume 12 (2020)
Volume 11 (2019)
Volume 10 (2018)
Volume 9 (2017-2018)
Volume 8 (2016-2017)
Volume 7 (2015)
Volume 6 (2014)
Volume 5 (2013)
Volume 4 (2012)
Volume 3 (2011)
Presenting a model of the effect of advertising component on the behavioral tendencies of customers of sports complexes in Tehran with regard to the mediating role of non-approval of expectations
Articles in Press, Accepted Manuscript, Available Online from 24 January 2023
Effective strategies in sponsorship model of Iran's professional sports
Volume 15, Issue 79, July and August 2023, Pages 233-254
Internationalization of Iran football Clubs’ Brand
Volume 14, Issue 71, March and April 2022, Pages 303-338
Designing Branding Model of Iran Basketball Premier League
Volume 13, Issue 70, January and February 2022, Pages 1-45
Qualitative Analysis of Spectators 's Perceived Value: A Case Study of Iran Football Premier League Spectators
Volume 13, Issue 65, July and August 2021, Pages 203-225
Determining the Validity and Reliability of Spectator-Based Sports Team Reputation Scale in Persian
Volume 12, Issue 59, March and April 2020, Pages 207-226
Utilizing Archetype for Determination of Iran Football Pro League Brand Personality
Volume 11, Issue 54, July and August 2019, Pages 171-190
Decision Making Styles of Sporting Wear Consumers
Volume 9, Issue 45, November and December 2018, Pages 155-174
Determining the Reliability and Validity of Sport Spectators’ Relationship Marketing Questionnaire
Volume 10, Issue 48, May and June 2018, Pages 177-194
Effectiveness of Through Sport Advertisement of MTN Irancell in Iran’s Professional Football League Based on the AIDA Model
Volume 9, Issue 43, September and October 2017, Pages 39-60
Developing Role of Postmodern Management on Sport Development Model
Volume 8, Issue 37, July and August 2016, Pages 17-34
Internal factors and obstacles of brand management in Iran's pro league football clubs
Volume 8, Issue 35, March and April 2016, Pages 51-66
Predictive Components of Success for Countries Participating in the Olympic Games
Volume 8, Issue 35, March and April 2016, Pages 137-162
The cause and effect relation between beliefs, attitude toward advertising through sport and attitude toward common advertising: the results of structural equations model
Volume 7, Issue 30, July and August 2015, Pages 203-224
Determination of validity and reliability of organizational learning capabilities scale in Iranian sport federations
Volume 6, Issue 27, January and February 2015, Pages 147-164
Prioritization the aspects of athlete's endorsement on costumers purchase intention
Volume 6, Issue 24, September and October 2014, Pages 59-74
Why Strategies lose in Implementation? A Qualitative Study in Iranian Sport System
Volume 6, Issue 23, May and June 2014, Pages 35-52
Studying the Arak Men Sport Coaches’ Problems and to Find Ways to Resolve Theirs
Volume 5, Issue 20, November and December 2013, Pages 173-184