Volume 15 (2023-2024)
Volume 14 (2022)
Volume 13 (2021)
Volume 12 (2020)
Volume 11 (2019)
Volume 10 (2018)
Volume 9 (2017-2018)
Volume 8 (2016-2017)
Volume 7 (2015)
Volume 6 (2014)
Volume 5 (2013)
Volume 4 (2012)
Volume 3 (2011)
Keywords = بازاریابی
Number of Articles: 11
Presenting a model of the effect of advertising component on the behavioral tendencies of customers of sports complexes in Tehran with regard to the mediating role of non-approval of expectations
Articles in Press, Accepted Manuscript, Available Online from 24 January 2023
Designing Development Model of Marketing in Wrestling Federation of Iran
Articles in Press, Accepted Manuscript, Available Online from 28 June 2023
Designing a marketing model for women's sports clubs
Articles in Press, Accepted Manuscript, Available Online from 02 July 2023
Presenting the market value model of professional football players in the Iranian Premier League: A structuralist approach ground theory
Volume 14, Issue 71, March and April 2022, Pages 17-46
The Consequences of Endorser’s Doping Scandal in Sport Marketing
Volume 13, Issue 66, July and August 2021, Pages 17-54
The Obstacles and Solutions for the Development of Women's Sports Financial Resources in Iran
Volume 12, Issue 63, November and December 2020, Pages 89-112
A Structural Model for Customers Switching from the Sports Shops
Volume 12, Issue 60, July and August 2020, Pages 169-192
Designing the Marketing Model for Women's Professional Leagues with a Sustainable Competitive Advantage Approach
Volume 12, Issue 59, March and April 2020, Pages 17-36
Application of Color Psychology in the Marketing of Fitness and Aerobics Clubs Review
Volume 11, Issue 54, July and August 2019, Pages 33-50
Analysis of affective factors on the status of IRANs Fitness club via qualitative approach
Volume 11, Issue 53, March and April 2019, Pages 59-82
Interaction with fans through club website as a marketing tool: study and comparison of professional football clubs of Iran, Asia and Europe
Volume 6, Issue 23, May and June 2014, Pages 79-102