گردشگری ورزشی و اثرات اقتصادی آن بر جوامع میزبان

جاوید, مجید; نقی پور, بهنام; الماسی, حسن

نوع مقاله : مقاله پژوهشی

نویسندگان

¹ دانشگاه تهران

² دانشگاه علامه طباطبایی

³ مدیر گروه پژوهش راهبردی پژوهشکده گردشگری

چکیده

امروزه صنعت گردشگری به لحاظ درآمدزایی و تأثیر در رشد اقتصادی کشورها به یکی از مهمترین صنایع در جهان تبدیل شده است. هدف این پژوهش ، بررسی نگرش مدیران و کارشناسان ورزش و گردشگری درباره اثرات اقتصادی گردشگری ورزشی بر جامعه میزبان بود. جامعه آماری این پژوهش را مدیران و کارشناسان در دو حوزه ورزش و گردشگری تشکیل داده بودند. ابزار پژوهش، پرسشنامه‌ی استاندارد هریتز و روس (2010) بوده که پس از ترجمه و ایجاد تغییرات جزیی جهت بومی سازی و تایید روایی و پایایی(83 :α) توزیع گردید. داده های 203 پرسشنامه برگشتی توسط نرم افزارهای SPSS و Amos نسخه 21 و با استفاده از آزمون بارتلت، شاخص KMO، تحلیل عاملی اکتشافی و تاییدی مورد تجزیه و تحلیل قرار گرفت. نتایج یافته های شاخص KMO و آزمون بارتلت مناسب بودن داده های جمع آوری شده را جهت انجام تحلیل عاملی اکتشافی تایید می کرد. بر اساس نتایج بدست آمده از آزمون تحلیل عاملی اکتشافی، دو عامل تحت عنوان" اثرات مثبت" و "اثرات منفی" استخراج شد. همچنین در بررسی مهم ترین عامل ها، با استفاده از آزمون تحلیل عاملی تاییدی، شاخص« افزایش سطح اشتغال و درآمد» با بار عاملی 86/0 در مولفه ی اثرات مثبت و شاخص « ایجاد اشتغال کاذب در زمان رویداد گردشگری و بیکاری پس از آن به دلیل فصلی بودن گردشگری ورزشی» با بار عاملی 86/0 در مولفه ی اثرات منفی، مهم ترین اثرات اقتصادی گردشگری ورزشی در جامعه میزبان بودند.

کلیدواژه‌ها

عنوان مقاله [English]

Sport Tourism and the Economic Impacts on Host Communities

نویسندگان [English]

Majid Javid ¹
Behnam naghipoor ²
Hassan Almasi ³

چکیده [English]

Tourism industry has recently been the world's first industry based on income generation and economic growth. The aim of the present study was to examine the attitude of sports and tourism experts about the economic impact of sports tourism on the host community. Research samples are comprised of the specialists in sport and tourism areas. Research tools have been gathered from some parts of the standard questionnaire by Hritz and Ross (2010) that was used only after being confirmed of its validity and reliability (α:0.83). Data from 203 questionnaires returned were analyzed by SPSS V.21 and Amos V.21 software and Bartlett test, KMO index, Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) were used. KMO index and Bartlett test are confirmed using the data distribution for Exploratory Factor Analysis (EFA). Exploratory factor analysis also extracted two factor titled “positive effects” and “negative effects”. In order to investigate the most important factors, using the confirmatory factor analysis, the “income and employment enhancement index” and “Pseudo employment during the tourism event after it due to the seasonality of the sports tourism index’’ with a factor loading of 0.86 in the positive effects and negative effects, respectively, are the most important economic effects of sports tourism in host community.

کلیدواژه‌ها [English]

Sports Tourism
Sport Events
Economic Effects

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مطالعات مدیریت ورزشی

گردشگری ورزشی و اثرات اقتصادی آن بر جوامع میزبان

مراجع

مراجع

دوره 7، شماره 32 - شماره پیاپی 32
مهر و آبان 1394
صفحه 13-32

گردشگری ورزشی و اثرات اقتصادی آن بر جوامع میزبان

مراجع

مراجع

دوره 7، شماره 32 - شماره پیاپی 32مهر و آبان 1394صفحه 13-32

دوره 7، شماره 32 - شماره پیاپی 32
مهر و آبان 1394
صفحه 13-32