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ارتباط علّی مزیت رقابتی با منابع تعارض و نقش میانجی انعطاف‌پذیری منابع انسانی در صنعت تولیدات ورزشی

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی دکتری رشته مدیریت ورزشی، دانشگاه آزاد اسلامی، واحد علوم و تحقیقات تهران، ایران

2 دانشیار مدیریت ورزشی، دانشکده تربیت بدنی، دانشگاه آزاد اسلامی واحد کرج

3 دانشیار مدیریت ورزشی، دانشگاه آزاد اسلامی واحد تهران مرکزی

چکیده

هدف این پژوهش ارتباط علّی مزیت رقابتی با منابع تعارض و نقش میانجی انعطاف‌پذیری منابع انسانی در صنعت تولیدات ورزشی بود. روش پژوهش، ازنوع علّی بود که به‌صورت میدانی انجام شد. نمونة پژوهش ازبین مدیران و صاحبان واحدهای تولیدی ورزشی تهران انتخاب شد. ابزار اندازه‌گیری شامل پرسش‌نامة مزیت رقابتی ریحانی (۱۳۹۴)، پرسش‌نامة منابع تعارض سازمانی خاکپور و همکاران (۱۳۹۴) و پرسش‌نامة انعطاف‌پذیری منابع انسانی رایت و اسنل (۱۹۹۸) بود که پس از تأیید روایی و پایایی آن‌ها، بین نمونه‌ها توزیع شدند. برای تجزیه‌وتحلیل داده‌ها، از آمار توصیفی و برای ارائة مدل اندازه‌گیری، از نرم‌افزارهای اس.پی.اس.اس و لیزرل استفاده شد. نتایج نشان داد که مدل از برازش مناسبی برخوردار بود. همچنین مشخص ‌شد که عامل مزیت رقابتی با ضریب‌تأثیر 38/0 و با ضریب‌تأثیر 7/0، اثر مستقیم و معناداری بر انعطاف‌پذیری منابع انسانی و منابع تعارض داشت. افزون‌براین، عامل انعطاف‌پذیری سازمانی با ضریب‌تأثیر 27/0 اثر مستقیم و معنا‌داری بر منابع تعارض داشت؛ بنابراین، با توجه به نتایج به‌دست‌آمده پیشنهاد می‌شود که مدیران و مسئولان شرکت­های تولیدات ورزشی سعی کنند موارد درون‌سازمانی مانند اثربخشی هزینه­ها و زمان را که باعث ایجاد مزیت رقابتی می­شوند، مدنظر داشته باشند تا بتوانند مزیت رقابتی موقتی ایجادشده در شرکت را به مزیت رقابتی پایدار تبدیل کنند. همچنین، برای افزایش انعطاف‌پذیری منابع انسانی این شرکت­ها، مدیران آن‌ها سعی کنند کارکنانی را به‌کار گیرند که از مهارت­های کافی برای انجام کار برخوردار باشند.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Causal Relationship of Competitive Advantage with Conflict Sources and the Role of Mediator of Flexibility of Human Resources in the Sport Products Industry

نویسندگان [English]

  • Bahman Shahriary 1
  • Abbas Khodayari 2
  • Ali Zarei 3

1 Ph.D. Student of Sport Management, Islamic Azad University, Science and Research Branch, Tehran, Iran

2 Associate Professor of Sport Management, Karaj Branch, Islamic Azad University, Karaj, Iran

3 Associate Professor Sport Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran

چکیده [English]

The purpose of this study was causal relationship between competitive advantage and conflicting resources in the sport products industry. The research method was causal that was done in the form of field. A research sample was selected among managers and sport production units’ owners of Tehran. The instruments used in the research were Reyhani competitive advantage questionnaire (2015), Khapoor et al organizational conflict inventory questionnaire (2015) and Wright & Snell Human Resources Flexibility Questionnaire (1998) which after verifying its validity and reliability, was distributed among the samples. Descriptive statistics to analyze the data were used and for presenting the measurement model, SPSS and Lisrer softwares were used. The results showed that the model has a suitable fit and it has also been shown that the competitive advantage factor with influence coefficient 0.38 and influence coefficient 0.7 has a direct and significant effect on the flexibility of human resources and conflicting resources and also organizational flexibility factor with influence coefficient 0.27 has a direct and significant effect on conflicting resources. Therefore, considering results, it is suggested that managers and sport goods companies authorities try to consider intra-organizational issues such as the effectiveness of costs and time that causes to make the advantage competitive so that they can turn the company's temporary competitive advantage into a sustainable competitive advantage and for increasing the human resources flexibility of these companies, managers should try to employ staff who have the sufficient skills to do the job.

کلیدواژه‌ها [English]

  • Competitive Advantage
  • Human Resources Flexibility
  • Organizational Conflict
  • Skill Flexibility
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مطالعات مدیریت ورزشی
دوره 9، شماره 46
بهمن و اسفند 96
بهمن و اسفند 1396
صفحه 193-212
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سابقه مقاله
  • تاریخ دریافت: 12 مهر 1396
  • تاریخ بازنگری: 15 آذر 1396
  • تاریخ پذیرش: 03 دی 1396
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