Document Type : Research Paper

Authors

1 Associate Professor of Sports Management, Razi University, Kermanshah, Iran

2 PhD student in Marketing and Media Management in Sports, Razi University, Kermanshah, Iran

Abstract

With the arrival of investors and the injection of financial resources into Iranian football, it is a great opportunity to improve the quality of the clubs, but this opportunity can turn into a very serious threat in a particular situation The purpose of this study was to Investigating and identify the problems of entering the wealthy owners into Iranian football. This research is in terms of purpose in the field of applied research. To determine the sequence and relationships between identified elements with the Interpretive-Structural Modeling Approach, the views of the experts were used. According to the results of the interviews as well as the research literature, a set of these elements was identified (13 items). These factors using this technique, analysis and finally the relationship and sequence of indicators are obtained. The insight that this model offers to managers to help them improve their presence in the strategic planning and establish an appropriate ownership structure in the clubs.

Keywords

Main Subjects

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