Volume 16 (2024-2025)
Volume 15 (2023-2024)
Volume 14 (2022)
Volume 13 (2021)
Volume 12 (2020)
Volume 11 (2019)
Volume 10 (2018)
Volume 9 (2017-2018)
Volume 8 (2016-2017)
Volume 7 (2015)
Volume 6 (2014)
Volume 5 (2013)
Volume 4 (2012)
Volume 3 (2011)
Keywords = Sports Marketing
Number of Articles: 8
Identifying and Leveling Effective Tactics on Improving the Effectiveness of the Content of Advertising Messages in Sports Fields
Articles in Press, Accepted Manuscript, Available Online from 13 March 2024
Developing a Model of the Relationship between Social Networks and Social Marketing in the Development of Sports for All in Iran
Volume 16, Issue 83, March and April 2024, Pages 195-214
Sports Marketing Agility: Identifying Antecedents, Consequences and Its Impact on Organizational Performance with the Moderating Role of Market Turbulence (Case Study: Majid Sports Brand (Merooj))
Volume 15, Issue 79, July and August 2023, Pages 35-56
Providing a marketing model for swimming pools in the post-Corona era with a futures research approach
Volume 14, Issue 73, July and August 2022, Pages 113-148
Construction and Validation of Competency Questionnaire of Sport Marketing Managers Using Exploratory Hybrid Approach
Volume 13, Issue 69, November and December 2021, Pages 184-213
Presentation of paradigm pattern of advertisement factors affecting behavioral intentions of football fans
Volume 13, Issue 65, July and August 2021, Pages 157-178
Providing a Framework for Systematic Analysis of the Production Process to the Consumption of Iranian Sports Goods
Volume 12, Issue 60, July and August 2020, Pages 125-150
Designing and Codification a Competencies Model for Sports Marketer Managers of Premier League Football of Iran
Volume 9, Issue 45, November and December 2018, Pages 133-154