Document Type : Research Paper
Authors
1 Assistant Professor of Sport Management, Azad University of Sanandaj
2 Professor of Sport Management, Tarbiat Modares University
3 Associate Professor of Sport Management, University of Birjand
Abstract
Requirement for effective response to environmental changes and gaining a competitive advantage in sports manufacturing corporations is achieving to organizational agility. The purpose of present study is to determine the effects of organizational agilitiy on organizational performance in sports manufacturing companies. The number of sports manufacturing companies was 70, of each one 3 persons (manager, marketing manager, and sales manager) were selected as sample. The results of data analysis indicated that there was a significant relationship between enterprise agility and its dimensions and performance of sports manufacturing corporations. One-sample t test results also showed that the organizational agility and its dimensions have desirable situation in sport manufacturing corporations. The results showed that the model for the effect of organizational agility on organizational performance in sports production companies enjoys a good fitness. Also, the results showed that organizational agility can appropriately predict 38% of the variations of organizational performance in sport manufacturing corporations. Generally, sports manufacturing companies should improve the components of organizational agility in order to enhance organizational performance.
Keywords
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